About the Role
Context: Why BFSI, Why Now
The BFSI (Banking, Financial Services, and Insurance) vertical is one of the most strategically important growth areas for AppsFlyer in the APAC region. With the acceleration of FinTech, InsurTech, and digital-first financial services across markets like India, SEA, and China, BFSI brands are redefining customer acquisition, engagement, and retention through mobile-first strategies.
As financ